Welcome!

The Pay It Forward Challenge has been designed to create a learning experience for students while creating a charitable platform for worthwhile local organizations.

Students in the Challenge are tasked with creating their own marketing/advertising agencies that design a marketing plan for specific charities. Specific details of each agency plan will ultimately rely on the skills of individual team members but standard industry collateral is expected. In past Challenges, teams have created websites, overhauled charities, social media, raised funds and goods, attracted media coverage, and more.